Privacy Policy

Effective Date: January 1, 2025
Last Updated: January 1, 2025

1. Introduction

Welcome to PetPricePing, operated by Dexcon Capital LLC ("Company," "we," "us," or "our"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our web application and services (the "Service").

We are committed to protecting your privacy and handling your personal information with care and transparency. By using PetPricePing, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Information We Collect

2.1 Personal Information You Provide

We collect personal information that you voluntarily provide to us, including:

Account Information:

  • Full name
  • Email address
  • Password (encrypted)
  • Phone number (for WhatsApp notifications)

Pet and Preference Information:

  • Pet details (names, types, breeds, ages)
  • Product preferences and interests
  • Watchlist items and price alert settings
  • Notification preferences

Communication Data:

  • Messages sent through our support channels
  • Feedback and survey responses
  • Customer service interactions

2.2 Information Automatically Collected

We automatically collect certain information when you use our Service:

Usage Data:

  • IP address and device information
  • Browser type and version
  • Operating system
  • Pages visited and time spent on pages
  • Click-through and navigation patterns
  • Search queries within our Service

Technical Data:

  • Device identifiers
  • Log files and error reports
  • Performance and analytics data
  • Cookies and similar tracking technologies

2.3 Third-Party Information

We may collect information about you from third-party sources:

Retailer Price Data:

  • Product information from publicly available retailer websites
  • Price history and availability data
  • Product reviews and ratings (when publicly available)

3. How We Use Your Information

We use your personal information for the following purposes:

3.1 Service Provision

  • Create and manage your user account
  • Provide price tracking and monitoring services
  • Send price alert notifications via WhatsApp
  • Generate personalized recommendations using AI analysis
  • Display price history charts and analytics

3.2 Communication

  • Send important Service updates and announcements
  • Respond to your inquiries and provide customer support
  • Send marketing communications (with your consent)
  • Deliver security alerts and technical notices

3.3 Service Improvement

  • Analyze usage patterns to improve our Service
  • Develop new features and functionality
  • Conduct research and analytics
  • Troubleshoot technical issues

3.4 Legal and Security

  • Comply with legal obligations and regulations
  • Protect against fraud, abuse, and security threats
  • Enforce our Terms of Use
  • Resolve disputes and legal matters

4. Information Sharing and Disclosure

4.1 Third-Party Service Providers

We share your information with trusted third-party service providers who assist us in operating our Service:

Supabase (Database and Authentication):

  • Stores user account information and application data
  • Provides authentication services
  • Location: United States

Twilio (WhatsApp Notifications):

  • Processes phone numbers for WhatsApp messaging
  • Sends price alert notifications
  • Location: United States

Google Genkit (AI Analysis):

  • Processes product data for AI-powered recommendations
  • Analyzes user preferences and behavior
  • Location: United States

4.2 Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction. We will notify you before your personal information is transferred and becomes subject to a different privacy policy.

4.3 Legal Requirements

We may disclose your personal information if required to do so by law or in response to:

  • Valid legal processes (subpoenas, court orders)
  • Government investigations
  • Protection of our rights and property
  • Prevention of fraud or illegal activities
  • Protection of user safety

4.4 Consent-Based Sharing

We may share your information with other third parties with your explicit consent or at your direction.

5. Data Security

5.1 Security Measures

We implement appropriate technical and organizational measures to protect your personal information:

  • Encryption of data in transit and at rest
  • Secure authentication protocols
  • Regular security assessments and updates
  • Access controls and monitoring
  • Employee training on data protection

5.2 Data Breach Response

In the event of a data breach that may affect your personal information, we will:

  • Notify affected users within 72 hours when feasible
  • Report the breach to relevant authorities as required
  • Take immediate steps to contain and remedy the breach
  • Provide clear information about the incident and protective measures

6. Data Retention

6.1 Retention Periods

We retain your personal information for as long as necessary to:

  • Provide you with our Service
  • Comply with legal obligations
  • Resolve disputes and enforce agreements
  • Achieve the purposes outlined in this Privacy Policy

6.2 Account Deletion

When you delete your account:

  • Personal account information is deleted within 30 days
  • Anonymized usage data may be retained for analytics
  • Legal compliance may require retention of certain data
  • Backup systems may retain data for up to 90 days

7. Your Privacy Rights

7.1 Access and Control

You have the right to:

  • Access the personal information we hold about you
  • Update or correct inaccurate information
  • Delete your account and personal information
  • Export your data in a portable format
  • Opt out of marketing communications
  • Manage notification preferences

7.2 California Residents (CCPA Rights)

If you are a California resident, you have additional rights under the California Consumer Privacy Act:

Right to Know:

  • Categories of personal information collected
  • Sources of personal information
  • Business purposes for collection
  • Categories of third parties with whom we share information

Right to Delete:

Request deletion of personal information we have collected

Right to Opt-Out:

Opt out of the sale of personal information (Note: We do not sell personal information)

Right to Non-Discrimination:

We will not discriminate against you for exercising your privacy rights

7.3 European Residents (GDPR Rights)

If you are in the European Economic Area, you have rights under the General Data Protection Regulation:

  • Right of access to your personal data
  • Right to rectification of inaccurate data
  • Right to erasure ("right to be forgotten")
  • Right to restrict processing
  • Right to data portability
  • Right to object to processing
  • Right to withdraw consent

8. Cookies and Tracking Technologies

8.1 Types of Cookies

We use cookies and similar technologies to:

Essential Cookies:

  • Enable core Service functionality
  • Maintain your login session
  • Remember your preferences

Analytics Cookies:

  • Understand how you use our Service
  • Measure Service performance
  • Identify areas for improvement

Marketing Cookies:

  • Deliver relevant advertisements
  • Measure marketing campaign effectiveness
  • Personalize your experience

8.2 Cookie Management

You can control cookies through your browser settings:

  • Block all cookies (may affect Service functionality)
  • Block third-party cookies only
  • Delete existing cookies
  • Set preferences for future cookies

9. Children's Privacy

Our Service is not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If we discover that we have collected personal information from a child under 18, we will delete such information immediately.

10. International Data Transfers

Your personal information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place:

  • Standard Contractual Clauses (SCCs) for EU data transfers
  • Adequacy decisions by relevant authorities
  • Other legally recognized transfer mechanisms
  • Contractual protections with service providers

11. Changes to This Privacy Policy

11.1 Policy Updates

We may update this Privacy Policy from time to time. When we make material changes:

  • We will notify you through the Service or by email
  • We will update the "Last Updated" date
  • Continued use of the Service constitutes acceptance of changes

11.2 Previous Versions

We maintain records of previous versions of this Privacy Policy for reference.

12. Contact Information

12.1 Privacy Inquiries

For questions about this Privacy Policy or to exercise your privacy rights, contact us at:

Privacy Officer
Dexcon Capital LLC
Email: privacy@petpriceping.com
Phone: [Phone Number]
Address: [Company Address]

12.2 Data Protection Officer

For EU residents, you may contact our Data Protection Officer at:

Email: dpo@petpriceping.com

12.3 Response Time

We will respond to privacy-related inquiries within:

  • 30 days for general inquiries
  • 45 days for complex requests
  • As required by applicable law for specific rights requests

13. Regulatory Information

13.1 Supervisory Authority

EU residents have the right to lodge complaints with their local supervisory authority regarding our processing of personal data.

13.2 Legal Basis for Processing

For EU residents, we process personal data based on:

  • Contract performance (providing our Service)
  • Legitimate interests (Service improvement and security)
  • Consent (marketing communications and optional features)
  • Legal obligations (compliance requirements)

This Privacy Policy is effective as of January 1, 2025 and was last updated on January 1, 2025. For the most current version, please visit our website.

Document Version: 1.0
Classification: Public
Owner: Dexcon Capital LLC Legal Department